Digital content and FOOH to redefine Venini’s social media presence.

Industry
Fashion & Luxury
Services
Brand Positioning & Purpose, Content & Experience design, Corporate Storytelling, Creativity & Multichannel Storytelling, Omnichannel Communication Strategy, Strategy & Innovation, Visual Identity & Experience Design

Target

Align Venini’s online presence more closely with contemporary visual trends, strengthening the connection between artisanal heritage and digital innovation.

Idea

Develop a multichannel content strategy combining editorial planning, influencer marketing, and high-impact 3D FOOH content created for international events and launches. All activities are integrated with community management and performance-driven campaigns.

Impact

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IG interactions
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FB impressions
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%
Linkedin Engagement
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Qualified leads
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%
Website visits
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